14 February 2019

SPF Private Clients introduces AI mortgage adviser

SPF Private Clients has developed Ava, an AI virtual Help to Buy mortgage adviser, to answer first-time buyers’ round-the-clock queries and give an indication as to how much they can borrow in just three minutes.

Ava was created from IBM Watson and IBM Cloud, aimed at helping those first-time buyers enquiring about the Government’s Help to Buy scheme over the weekend and late into Sunday evening. Ava answers customer questions, verifies personal details and documentation while processing enquiries at a faster rate. This allows SPF’s brokers to secure some of the best available lending rates and spend more time with clients, providing tailored recommendations.

Freddie Savundra, digital architect at SPF Private Clients, explains: ‘Lots of people want help understanding how much they can afford through the Help to Buy scheme and how each stage of the mortgage application process works.

‘With Ava, we can guide them at every step, giving them confidence that they’re in the best possible hands. Combining live and bot chat allows us to elevate the client experience and manage a number of different client scenarios within one user-friendly interface.’

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